CheckoutJon The SkincareBRO

200K+ followers on TikTok
32K+ Instagram

55 Milllion to 100 Million Weekly Viewers

Jon Richardson, also known as @CheckoutJon, isn't just an influencer; he's a culture shaper. With over 200K+ followers on TikTok, 32K+ followers on Instagram Jon dives deep into lifestyle, beauty, and travel, turning every post into a mini-adventure. His journey began in 2014, stepping into the spotlight with modeling gigs for brands like AMEX and ALDO.

Today, Jon steers his own ship as the CEO and creative director of GÜDERICH, a brand that's redefining beauty standards with its focus on natural ingredients and gender-neutral products. He's also at the creative helm of BRAVO Agency, where he shapes visual stories across the entertainment industry.

On TikTok, you know him as the SkincareBro, a guru who mixes practical beauty tips with a charismatic flair, making self-care both accessible and fun. Whether he's discussing the best skincare routines or sharing travel hacks, Jon's content feels like a conversation with a friend who's always got the inside scoop.

Roles:

Co-founder + Creative Director: BRAVO Agency

CEO + Founder: GÜDERICH

The SkincareBro on Tik Tok

Follow @CheckoutJon and see why he's more than just a content creator—he's a trendsetter making waves across social media.

We consistently help The SkincareBro engage his community (the Cousins) and set up his visual brand across all platforms.

BRAVO designed a storytelling experience that connected Jon’s website, Youtube, Facebook, TikTok, and Instagram.

Here’s how we helped The SkincareBro

 

Creative + Art Direction

Visual Design Strategy + Graphic Design

Photo
Professional Photography for bookings, promotional content, events and ad campaigns

Video

Longform: Youtube + Blog
Shortform Content: TikTok, Instagram Reels, YouTube Shorts, Twitter,

Content Development

Graphics, Gifs, and Thumbnails for Youtube, Instagram, and Facebook

 

CheckoutJON: From Ground Up to 200K+ Followers

Building the Brand

BRAVO Agency has worked closely with CheckoutJON, also known as Jon the SkincareBro, in developing and scaling his personal brand from zero to 200K+ followers on TikTok and 32K+ followers on Instagram. Through expert marketing strategy, high-end photography, and compelling video production, we’ve helped grow his weekly reach to 55 million – 100 million views across platforms.

Notable Partnerships

 

For each of these collaborations, BRAVO Agency has been behind the scenes producing all photography and video content, ensuring that Jon’s brand is presented in a way that aligns with his voice and personal style.

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