Transforming Güderich into a Branded Experience.
BRAVO Agency helped this startup, sell out in a matter of days.
Services utilized:
WEBSITE DEVELOPMENT
UI/UX Mapping, Design, Development, Custom E-commerce integrations, Squarespace Design, Coding, Website training
MARKETING STRATEGY
Email Marketing, Sales Funnel Optimization, SEO Image Optimization, Metadata, Analytics Support
GÜDERICH is a collection of premium Skincare, Apparel, and Accessories. Güderich designs products to remind the user that they are always a luxury experience.
Our team worked with the founder to design a luxury experience for those who prefer premium moments throughout life. We developed brand positioning, visual identity, a high-converting website, and a spectacular social media presence. We curated over 200 logos in total, but only went forward with one. These images reflect the project mood board, and the final brand book, art direction, and website layout.
For GÜDERICH, BRAVO Agency developed a full-scale brand Identity as a roadmap for all future marketing efforts.
The Brand Identity Kit includes creative marketing strategy, clear brand guidelines, messaging, taglines, logos, and their variations, color palette, icon and pattern designs, typography, and art direction.
We used this Brand Identity Kit to maintain cohesion across Product Design, Web Design, Product Photography, Promotional Photography, and Social Media Calendar development.
We also designed a high-functioning website which can be viewed in the link below.
Visit Guderich.com
Product Design
We prioritized their request to remain clean as we helped them develop a full Organic line of Apparel and Accessories.
Web Design
We built a custom e-commerce integration for the GÜDERICH merchandise across both of their websites, as well as a member portal for their unique community. These unique, user-focused features support their brand ambassador programs, business model and foster rewarding relationships with customers.
The approach was an incredible success for GÜDERICH, increasing conversion rates by 33x, cutting bounce rates by 22%, and jumping daily page views by more than double. We’re excited about the success that GÜDERICH has seen with their new site and look forward to continuing to support them in their growth strategies.
Social Media
Working with her notes and the brand kit we developed for them, an 8-month content calendar and evolving strategy that was designed to help them increase conversion and introduce targeted audience groups to the marketing funnel.
